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Mobile Marketeing 2002
UTV Internet - all Ireland flat rate internet access
Who Wants Broadband?
Ireland still offers relatively little in the way of affordable, high-speed, always-on Internet access. But recent surveys suggest Ireland's population may not be clamouring for broadband.
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For the record 24 September
Tuesday, September 24 2002
by Sylvia Leatham


Sony fastest-growing PC maker | Pentagon concerned about USD39.99 GPS 'jammer'

Following months of speculation, it was revealed on Tuesday that computer-maker
Dell will make its own line of printers. The US company, which has carved
out a reputation on its ability to offer goods at low costs, penned an agreement
with Lexmark to produce Dell printers. The widely expected move should set the
stage for a new battle in the sector with industry stalwart HP, which dominates
the lucrative printer sector.

Siemens Mobile Acceleration has been launched in Ireland to provide
wireless start-ups with seed capital and worldwide sales support. Siemens will
provide capital investments of around EUR1 million apiece to Irish start-up
companies involved in mobile technology, mobile applications and mobile services.
It will also provide business coaching from senior management consultants and
access to Siemens' worldwide marketing and sales channels, and research and
development facilities.

Wireless equipment maker Ericsson has developed a handset that can switch
between new 3G mobile phone networks and existing networks without dropping
calls. Hong Kong-based mobile phone operator Hutchison, expected to be one of the
first to launch 3G services in Europe, warned in July that voice calls may be
interrupted when a customer moves between a 3G network and an existing network, a
process known as a handover. Ericsson said it has demonstrated its new handset to
representatives from Hutchison and from Sweden's Telia.


Microsoft Ireland has appointed PR firm Edelman Technology to manage its
product and customer public relations in Ireland. Edelman, which already works on
the software giant's product PR in the US, will manage communications across
several segments including Office, .NET and Licensing.


Irish travel technology company Datalex has signed a joint marketing and
distribution agreement with T-Systems, a division of the Deutsche Telekom Group.
The deal will enable Frankfurt-based T-Systems to distribute and implement
Datalex solutions throughout Germany. The German company will sell Datalex's
BookIt! CORPORATE solution and co-operate in the distribution of BookIt! MATRIX
and BookIt! CONSUMER, the core components of the Datalex Internet booking engine
platform.


Eland Technologies, a supplier of software solutions to the travel
industry with an office in Dublin, is to provide its FlightMinder application to
Air New Zealand. The airline will use the advanced flight and gate paging
solution to provide its customers with automatic notification of flight delays
and cancellations. The service, to be called TextExpress, will be available free
of charge to registered Air New Zealand Airpoints members.



IT solutions provider CARA Group has announced a partnership with Barron
McCann, a UK-based IT security company. Under the deal, CARA Group will be the
first authorised provider of Barron McCann's X-Kryptor security product in
Ireland and Northern Ireland. X-Kryptor is a network encryption appliance
designed to protect data on corporate and government IP networks.


Japanese consumer-electronics giant Sony is the fastest-growing major PC
maker in the world, according to new research by Gartner Dataquest. Worldwide
shipments of Sony computers grew faster than those of any other major brand in
2001, and this year shipments increased 23.7 percent in the second quarter. At
the end of Q2, Sony was in eighth position in terms of worldwide market share, up
from twelfth at the end of last year.


A group of mobile phone operators and retailers in Britain has launched a
programme to encourage the reuse and recycling of handsets. In spite of the fact
that mobile phones can be used for up to seven years, 15 million handsets and
accessories are replaced every year in Britain. The "Fonebak" programme, which
is being run by Shields Environmental, has the support of Britain's five main
mobile phone operators: O2, Orange, T-Mobile, Virgin
Mobile
and Vodafone. From 2004, a European Union directive will make
phone producers and distributors responsible for taking back and recycling old
handsets and accessories.


The Pentagon is concerned about the availability on the Internet of an
inexpensive device that can be used to jam global positioning satellite (GPS)
signals, according to a report in the Wall Street Journal. GPS technology, which
is used in precision-guided bombs to help them pinpoint their targets, may be
vulnerable to a type of jammer that is available through the Internet for a mere
USD39.99. This could cause problems for the US if it uses this type of bomb for
strikes against Iraq.
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